Jobs談Xerox為何失敗 - 今日的蘋果? - MAC
By Sarah
at 2016-10-29T12:05
at 2016-10-29T12:05
Table of Contents
跟大家分享一個影片,是Jobs接受訪問時談到為何Xerox衰退
Xerox原本有機會可以獨霸PC市場
但結果大家都知道,Xerox現在只是一家事務機公司
而他的PC部門大量創意後來都被Jobs用在Mac上
最有名的就是滑鼠的概念
https://www.youtube.com/watch?v=_1rXqD6M614
Jobs在這個短短2分鐘的影片
很清楚地指出Xerox失敗的原因
是當公司取得獨佔的地位後,當初帶領這家公司崛起的product man
被marketing man擠出了領導階層
原因是當你已經成為霸主,你會傾向於保持現狀
而失去繼續進步的動力
這段話,是不是,很諷刺的,適用於今日的蘋果呢?
iphone7、new macbook pro、apple watch
這一連串的產品,並沒有帶給市場太多的震撼
雖然銷量依然可以預期長紅
但是在後追趕的人,腳步是很快的
蘋果什麼時候能重拾十年前的感動呢?
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