沈振來:ZF4將提昇規格與售價 3.5可能掰掰 - 手機討論

By Joseph
at 2017-02-12T12:52
at 2017-02-12T12:52
Table of Contents
網址:http://www.eprice.com.tw/mobile/talk/4543/5013435/1/
我們先前與華碩執行長沈振來有機會做了一次專訪,主要談的是 ZenFone 3 Zoom,不過
小編也問了執行長一些其他大家可能會比較關心的問題,像是下一代 ZenFone(ZenFone
4?)的推出時間、華碩對於 3.5mm 耳機孔的看法、以及 PadFone 何去何從的問題,如
果你也關心的話,就一起看下來吧!
首先提到 ZenFone 4,沈振來表示,基本上 ZenFone 都是以一年一代的方式推出,今年
一定會有 ZenFone 4,但推出時間並沒有定案。他進一步說,以往 ZenFone 系列主要的
訴求是「奢華共享」,但從 ZenFone 3 系列開始慢慢走向「Premium Luxury」(特級奢
華)與「Ultimate Luxury」(極致奢華)二個方向,分別以 ZenFone 3 與 ZenFone 3
Deluxe 做為代表;而 ZenFone 4 也大致會朝向此方向發展,並進一步將產品階層拉高,
因此在價位與規格上面都會比 ZenFone 3 系列稍高一些。然而沈振來並沒有說明兩者之
間的差異有多大。
而在 3.5mm 耳機部份,沈振來表示雖然已經有廠商移除了 3.5mm 耳機孔的設計,不過因
為市場對 3.5mm 耳機孔的存廢還處在一個辯論期間,以華碩的思維來看,要移除它一定
得要有某些功能或美觀上的考量,不能為了移除而移除;因此華碩機種目前還是傾向保留
,不過在一些很高階的機種上面,為了美觀或功能上考量,或許可以朝這個方向(移除耳
機孔)試試看。
而華碩先前的手機、平板二合一產品 PadFone 已經有數年沒有新產品,是否代表它已經
正式宣告結束了?關於這點沈振來說,他一直都有想到 PadFone 產品線,也三不五時請
華碩團隊思考有沒有新的方式可以推出新品,不過由於現在平板愈來愈便宜,手機螢幕也
愈來愈大,像 PadFone 這種二合一的產品顯得成本效益變得較低,因此目前是呈現一個
On hold(暫停)的狀態。但他也表示,如果未來包括成本、重量、設計問題都可以突破
的話,或許華碩還是可以推出 PadFone 新品。
------------------------------------------------------------------------------
心得:
看來從ZF3開始,漲價已經是不可免的趨勢了
不過如果ZF4能持續端出好料,消費者的接受度應該是不會下降
但其實我很想知道ZF3U會不會有下一代阿~
畢竟今年的ZF3U不管是在銷售表現或使用評價上,都被價格影響到了
地標現在都還在15K,R9S+上市前應該是S65X機種最貴了,但ZF3U在RAM也沒優勢
如果ZF3U配S625的話不知道有沒有搞頭?
--
我們先前與華碩執行長沈振來有機會做了一次專訪,主要談的是 ZenFone 3 Zoom,不過
小編也問了執行長一些其他大家可能會比較關心的問題,像是下一代 ZenFone(ZenFone
4?)的推出時間、華碩對於 3.5mm 耳機孔的看法、以及 PadFone 何去何從的問題,如
果你也關心的話,就一起看下來吧!
首先提到 ZenFone 4,沈振來表示,基本上 ZenFone 都是以一年一代的方式推出,今年
一定會有 ZenFone 4,但推出時間並沒有定案。他進一步說,以往 ZenFone 系列主要的
訴求是「奢華共享」,但從 ZenFone 3 系列開始慢慢走向「Premium Luxury」(特級奢
華)與「Ultimate Luxury」(極致奢華)二個方向,分別以 ZenFone 3 與 ZenFone 3
Deluxe 做為代表;而 ZenFone 4 也大致會朝向此方向發展,並進一步將產品階層拉高,
因此在價位與規格上面都會比 ZenFone 3 系列稍高一些。然而沈振來並沒有說明兩者之
間的差異有多大。
而在 3.5mm 耳機部份,沈振來表示雖然已經有廠商移除了 3.5mm 耳機孔的設計,不過因
為市場對 3.5mm 耳機孔的存廢還處在一個辯論期間,以華碩的思維來看,要移除它一定
得要有某些功能或美觀上的考量,不能為了移除而移除;因此華碩機種目前還是傾向保留
,不過在一些很高階的機種上面,為了美觀或功能上考量,或許可以朝這個方向(移除耳
機孔)試試看。
而華碩先前的手機、平板二合一產品 PadFone 已經有數年沒有新產品,是否代表它已經
正式宣告結束了?關於這點沈振來說,他一直都有想到 PadFone 產品線,也三不五時請
華碩團隊思考有沒有新的方式可以推出新品,不過由於現在平板愈來愈便宜,手機螢幕也
愈來愈大,像 PadFone 這種二合一的產品顯得成本效益變得較低,因此目前是呈現一個
On hold(暫停)的狀態。但他也表示,如果未來包括成本、重量、設計問題都可以突破
的話,或許華碩還是可以推出 PadFone 新品。
------------------------------------------------------------------------------
心得:
看來從ZF3開始,漲價已經是不可免的趨勢了
不過如果ZF4能持續端出好料,消費者的接受度應該是不會下降
但其實我很想知道ZF3U會不會有下一代阿~
畢竟今年的ZF3U不管是在銷售表現或使用評價上,都被價格影響到了
地標現在都還在15K,R9S+上市前應該是S65X機種最貴了,但ZF3U在RAM也沒優勢
如果ZF3U配S625的話不知道有沒有搞頭?
--
Tags:
手機
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