電信母親節檔 不打低價戰 - 手機討論
By Skylar DavisLinda
at 2019-05-02T18:16
at 2019-05-02T18:16
Table of Contents
電信母親節檔 不打低價戰
2018年電信三雄在母親節檔期,強打499元超低價吃到飽,引爆全台申裝熱潮,今年市場對
電信業母親節檔期也有諸多期待,但今年業者策略轉彎,不打低價吃到飽,中華電信改打加
碼補貼,購機最高折5,000元;遠傳祭出「五折天」,月租費、購機都打五折;台灣大推自
由選挑母親節禮物。
https://i.imgur.com/DyY2WhE.jpg
業界認為,經過去年499元低價戰,至今電信業者營收仍受慘痛教訓影響,目前觀察各家母
親節檔期優惠都謹守分寸,但距離母親節仍有超過一周的時間,仍要密切關注各業者是否會
擦槍走火,推出如去年一般「超殺」的資費方案。
中華電信表示,歡慶溫馨5月,推出「五月獻禮尊榮優惠」多元資費購機方案,針對iPhone
、三星等高階手機,月付999元以上,購機最高可折價5,000元。此外,搭配SONY、華碩、宏
達電智慧手機,月付699、999元,購機折價1,000至3,000元,以iPhone 7 32GB為例,月繳9
99元,綁約36個月。
台灣大表示,母親節送禮首選是按摩椅,其次為清掃家電跟美妝產品,過去占自由選母親節
檔期銷售四成以上,今年辦門號幫你挑選母親節禮物紓壓按摩椅、直立式洗衣機、自拍神器
等,其中市價46,800元的tokuyo臀感零重力mini按摩椅,搭配月付1,399元,綁約36個月,
零元帶回家。
遠傳推「溫馨五月天」,獻禮「五折天」,上網、通話、影音月租費打五折,申辦1,399元
資費,搭配friDay影音,月租五折;月繳798元,上網吃到飽、網內免費,網外送100分鐘,
影音看到飽,五折價購買康生舞動天后按摩小沙發,或零元帶走Honeywell抗敏清淨機。
除了電信三雄,台灣之星、亞太電信近期也推出多項優惠。台灣之星在五一勞動節推一日限
定方案,月繳149元,每月5GB傳輸量不限速,過量5Mbps限速吃到飽,並強打599元購機專案
,針對攜碼用戶,打出平價599元上網吃到飽,網內免費,同時搭配購機優惠。
亞太電信則在5月推出「繳稅是義務,幫你省錢是義氣」,申辦996元資費,上網吃到飽,網
內免費,網外900分鐘,可零元帶走夏普45吋電視及微波爐。
https://money.udn.com/money/story/5612/3788348
心得:
新聞好像漏寫了遠傳的LM,這邊補充一下:
https://i.imgur.com/oP5QsGS.png
還有大概一個多禮拜,希望今年可以有去年雙11的111方案或是0元月租.... 不然亞太11也
是可以再來一次☺
如果這次還是推499感覺吸引力就不夠了,畢竟還有遠傳299吃到飽的存在呢!
--
2018年電信三雄在母親節檔期,強打499元超低價吃到飽,引爆全台申裝熱潮,今年市場對
電信業母親節檔期也有諸多期待,但今年業者策略轉彎,不打低價吃到飽,中華電信改打加
碼補貼,購機最高折5,000元;遠傳祭出「五折天」,月租費、購機都打五折;台灣大推自
由選挑母親節禮物。
https://i.imgur.com/DyY2WhE.jpg
業界認為,經過去年499元低價戰,至今電信業者營收仍受慘痛教訓影響,目前觀察各家母
親節檔期優惠都謹守分寸,但距離母親節仍有超過一周的時間,仍要密切關注各業者是否會
擦槍走火,推出如去年一般「超殺」的資費方案。
中華電信表示,歡慶溫馨5月,推出「五月獻禮尊榮優惠」多元資費購機方案,針對iPhone
、三星等高階手機,月付999元以上,購機最高可折價5,000元。此外,搭配SONY、華碩、宏
達電智慧手機,月付699、999元,購機折價1,000至3,000元,以iPhone 7 32GB為例,月繳9
99元,綁約36個月。
台灣大表示,母親節送禮首選是按摩椅,其次為清掃家電跟美妝產品,過去占自由選母親節
檔期銷售四成以上,今年辦門號幫你挑選母親節禮物紓壓按摩椅、直立式洗衣機、自拍神器
等,其中市價46,800元的tokuyo臀感零重力mini按摩椅,搭配月付1,399元,綁約36個月,
零元帶回家。
遠傳推「溫馨五月天」,獻禮「五折天」,上網、通話、影音月租費打五折,申辦1,399元
資費,搭配friDay影音,月租五折;月繳798元,上網吃到飽、網內免費,網外送100分鐘,
影音看到飽,五折價購買康生舞動天后按摩小沙發,或零元帶走Honeywell抗敏清淨機。
除了電信三雄,台灣之星、亞太電信近期也推出多項優惠。台灣之星在五一勞動節推一日限
定方案,月繳149元,每月5GB傳輸量不限速,過量5Mbps限速吃到飽,並強打599元購機專案
,針對攜碼用戶,打出平價599元上網吃到飽,網內免費,同時搭配購機優惠。
亞太電信則在5月推出「繳稅是義務,幫你省錢是義氣」,申辦996元資費,上網吃到飽,網
內免費,網外900分鐘,可零元帶走夏普45吋電視及微波爐。
https://money.udn.com/money/story/5612/3788348
心得:
新聞好像漏寫了遠傳的LM,這邊補充一下:
https://i.imgur.com/oP5QsGS.png
還有大概一個多禮拜,希望今年可以有去年雙11的111方案或是0元月租.... 不然亞太11也
是可以再來一次☺
如果這次還是推499感覺吸引力就不夠了,畢竟還有遠傳299吃到飽的存在呢!
--
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